Laura Mulvey in her essay “Visual pleasure and narrative cinema” (1975) coined the term ‘male gaze’ to speak of the active role that men have had throughout the history of art, created by and for them, where she states the following:

“If we talk about cinema, it is not difficult to think of great Hollywood divas. The muse, who plays the role dictated by the creator, has always had a woman’s face. Now, to know who is in control, we must ask ourselves: Who believes in the cinema? Who determines which creations deserve to be called works of art? In a world of film directors and critics, it’s the men.”

Women have represented 33% in the cinema in 2021 compared to 67% corresponding to men. A worrying number when we are in a time where male-female power relationships (and with it all the gender binary) are being increasingly questioned at the public level.

That’s why we also said:

Enough.